Copyright Notice

Copyright of articles published in the Journal of Customer Value and Operational Excellence is retained by the author(s). Authors grant the journal the right of first publication and a non-exclusive right to publish, distribute, preserve, and identify North Press as the original publisher of the Version of Record.

Published articles are distributed under the Creative Commons Attribution-ShareAlike 4.0 International (CC BY-SA 4.0) license. Users may share and adapt published material provided that appropriate credit is given to the author(s) and journal, changes are indicated, and derivative works are distributed under the same or a compatible license.